Practical cross-functional coverage of the entire product development process from idea generation through delivery of the final assembled product.* Includes sections on benchmarking and changing your new product development process and managing your product portfolio.
Buy PDMA Toolbook for New Product Development 1 book by Paul Belliveau from Australia's Online Bookstore, Boomerang Books.
(244mm x 167mm x 31mm)
John Wiley & Sons Inc
Publisher: John Wiley and Sons Ltd
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Author Biography - Paul Belliveau
PAUL BELLIVEAU is Principal at Paul Belliveau Associates in Westfield, New Jersey. ABBIE GRIFFIN is Professor of Business Administration at the University of Illinois at Urbana-Champaign. STEPHEN M. Somermeyer is Relationship Manager, YourEncore, Indianapolis, Indiana.