Description - The Future of Retail Banking in Europe by Oonagh McDonald
Advances in technology, competitive challenges from US banks, and the new centralized European economy mean big changes for European banks. Those that survive will be the ones that adapt quickest. This title addresses these concerns in a series of interviews with CEOs from Europe's major banks. They discuss current and future strategy and best practices for the changing world of banking.
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(236mm x 158mm x 18mm)
John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
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