1300 36 33 32

Economists, psychologists, and marketers are interested in determining the monetary value people place on non-market goods for a variety of reasons: to carry out cost-benefit analysis, to determine the welfare effects of technological innovation or public policy, to forecast new product success, and to understand individual and consumer behavior. Unfortunately, many currently available techniques for eliciting individuals' values suffer from a serious problem in that they involve asking individuals hypothetical questions about intended behavior. Experimental auctions circumvent this problem because they involve individuals exchanging real money for real goods in an active market. This represents a promising means for eliciting non-market values. Lusk and Shogren provide a comprehensive guide to the theory and practice of experimental auctions. It will be a valuable resource to graduate students, practitioners and researchers concerned with the design and utilization of experimental auctions in applied economic and marketing research.

Buy Experimental Auctions book by Jayson L. Lusk from Australia's Online Bookstore, Boomerang Books.

Book Details

ISBN: 9780521671248
ISBN-10: 0521671248
Format: Paperback
(247mm x 174mm x 19mm)
Pages: 316
Imprint: Cambridge University Press
Publisher: Cambridge University Press
Publish Date: 8-Nov-2007
Country of Publication: United Kingdom

Other Editions

Reviews

» Have you read this book? We'd like to know what you think about it - write a review about Experimental Auctions book by Jayson L. Lusk and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write Review


Author Biography - Jayson L. Lusk

Jayson L. Lusk is Professor and Willard Sparks Endowed Chair in the Department of Agricultural Economics, Oklahoma State University. Jason F. Shogren is Stroock Distinguished Professor of Natural Resource Conservation and Management, and Professor of Economics and Finance, University of Wyoming.

Books By Author Jayson L. Lusk

Food Police by Jayson L. Lusk

The Food Police

Hardback, April 2013
$45.31
Compassion, by the Pound by Jayson L. Lusk

Compassion, by the Pound

Hardback, April 2011
$88.16
Experimental Auctions by Jayson L. Lusk

Experimental Auctions

Hardback, November 2007
$216.00