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In this entertaining and informative book, Walter Friedman chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. From the mid-19th Century to the eve of World War II, the development of sales management transformed an economy populated by peddlers and canvassers to one driven by professional salesmen and executives.

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Book Details

ISBN: 9780674018334
ISBN-10: 0674018338
Format: Paperback
(210mm x 140mm x 23mm)
Pages: 368
Imprint: Harvard University Press
Publisher: Harvard University Press
Publish Date: 22-Nov-2005
Country of Publication: United States

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Author Biography - Walter A. Friedman

Walter A. Friedman is a historian at Harvard Business School and co-editor of Business History Review.

Books By Author Walter A. Friedman

Fortune Tellers by Walter A. Friedman

Fortune Tellers

Paperback, April 2016