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Description - Value-Focused Thinking by Ralph L. Keeney

This work concerns standard decision-making methods. Rather than placing emphasis on mechanics and fixed solutions, Keeney argues, we should focus on the bottom-line objectives that give decision-making its meaning: it is through recognizing and articulating fundamental values that we can better identify decision opportunities - and thereby create better decision alternatives.

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Book Details

ISBN: 9780674931985
ISBN-10: 067493198X
Format: Paperback
(235mm x 155mm x mm)
Pages: 432
Imprint: Harvard University Press
Publisher: Harvard University Press
Publish Date: 1-Feb-1996
Country of Publication: United States

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Author Biography - Ralph L. Keeney

Ralph L. Keeney is a private consultant in San Francisco, as well as Professor of Systems Management, Institute of Safety and Systems Management, University of Southern California. He is coauthor (with Howard Raiffa) of Decisions with Multiple Objectives, which was awarded the Lanchester Prize of the Operations Research Society of America.

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