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Richard Koch has made a career out of spotting 'Star Businesses' - and has made millions from them. By a 'Star Business' he means a new business that operates in a high-growth market and is a leader in that market. In his new book, the author of the worldwide bestseller The 80/20 Principle shows how you too can get rich from the 'Star Principle'. Chapters in this book include: 1. So what exactly is a star business? 2. The art of creating stars 3. Benefit from somebody else's star 4. Fake stars 5. The star takes off!

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Book Details

ISBN: 9780749928407
ISBN-10: 0749928409
Format: Paperback
(214mm x 134mm x 18mm)
Pages: 272
Imprint: Piatkus Books
Publisher: Little, Brown Book Group
Publish Date: 28-Feb-2008
Country of Publication: United Kingdom

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Author Biography - Richard Koch

Richard Koch is a millionaire entrepreneur (no. 532 in the Sunday Times Rich List) who has started or turned round a number of successful companies, including Belgo Restaurants, Filofax, Zoffany Hotels and Betfair. He is also the author of 13 highly acclaimed non-fiction books.

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