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Description - Best Practice by Prof. Mohamed Zairi

Best Practice: Process Innovation Management highlights best practice in innovation by bringing together practitioners and researchers in this field. This book presents contributions from leading academics and practitioners involved with innovation. They bring together all the strands of research, best practice and advice establishing an essential source of information for all involved with process innovation management.

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Book Details

ISBN: 9780750639538
ISBN-10: 0750639539
Format: Hardback
(234mm x 156mm x 30mm)
Pages: 454
Imprint: Butterworth-Heinemann Ltd
Publisher: Taylor & Francis Ltd
Publish Date: 20-Jan-1999
Country of Publication: United Kingdom

Book Reviews - Best Practice by Prof. Mohamed Zairi

UK Kirkus Review » A book that combines the two concepts of best practice and innovation, this is a collection of articles by leading practitioners and academics, who provide essential information for anyone involved in process innovation management. Coverage includes what it means to be a world-class organisation, market orientation for superior competitiveness, the innovation supply chain, customer management in retailing, auditing innovation through performance measurement and sustaining a culture of discontinuous innovation. (Kirkus UK)


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