Call Boomerang Books 1300 36 33 32

Get Latest Book News + FREE Shipping. Subscribe to the Boomerang Books Bulletin eNewsletter right now!

Description - Media Research Techniques by Arthur Asa Berger

With new chapters on experimentation, histor ical research, comparative research and participant observat ion, this second edition of Media Research Techniques will e nable beginners to plan and implement research in communicat ions studies. '

Buy Media Research Techniques by Arthur Asa Berger from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780761915379
ISBN-10: 0761915370
Format: Paperback
(228mm x 152mm x mm)
Pages: 184
Imprint: SAGE Publications Inc
Publisher: SAGE Publications Inc
Publish Date: 5-May-1998
Country of Publication: United States

Other Editions - Media Research Techniques by Arthur Asa Berger

Book Reviews - Media Research Techniques by Arthur Asa Berger

» Have you read this book? We'd like to know what you think about it - write a review about Media Research Techniques book by Arthur Asa Berger and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review

Author Biography - Arthur Asa Berger

Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, where he taught between 1965 and 2003. He has published more than 100 articles, numerous book reviews, and more than 60 books. Among his latest books are the third edition of Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches (2013), The Academic Writer's Toolkit: A User's Manual (2008), What Objects Mean: An Introduction to Material Culture (2009), Bali Tourism (2013), Tourism in Japan: An Ethno-Semiotic Analysis (2010), The Culture Theorist's Book of Quotations (2010), and The Objects of Our Affection: Semiotics and Consumer Culture (2010). He has also written a number of academic mysteries such as Durkheim is Dead: Sherlock Holmes is Introduced to Sociological Theory (2003) and Mistake in Identity: A Cultural Studies Murder Mystery (2005). His books have been translated into eight languages and thirteen of his books have been translated into Chinese.

Books By Arthur Asa Berger

Cultural Theorist's Book of Quotations by Arthur Asa Berger
Hardback, July 2017
Media and Communication Research Methods by Arthur Asa Berger
Paperback, November 2015
Gizmos or: The Electronic Imperative by Arthur Asa Berger
Hardback, November 2015
Messages by Arthur Asa Berger
Paperback, October 2014