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This is the complete resource for fundraisers in any nonprofit organization! "Conducting a Successful Fundraising Program" outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organization publications, direct mail samples, model case statements, telemarketing scripts, special events check-lists, and more. This all-in-one resource covers all the traditional elements of fundraising - including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions - as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising and then leads the reader step-by-step through every phase of the fundraising process, and provides specific advice on the elements crucial to any program's success.

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Book Details

ISBN: 9780787953522
ISBN-10: 0787953520
Format: Hardback
(239mm x 183mm x 52mm)
Pages: 992
Imprint: Jossey-Bass Inc.,U.S.
Publisher: John Wiley & Sons Inc
Publish Date: 7-Mar-2001
Country of Publication: United States

Other Editions


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Author Biography - Kent E. Dove

Kent E. Dove is one of the nation's most successful and respected fundraisers. As the author of Conducting a Successful Capital Campaign, he is also seen as a leading teacher and communicator and is a sought after consultant and adviser. He is currently Senior Adviser and Executive Director, Campaign Planning, for the Indiana University Foundation. He has also established an endowment fund to provide learning opportunities in fundraising.

Books By Author Kent E. Dove

Conducting a Successful Fundraising by Kent E. Dove

Conducting a Successful Fundraising

Hardback, June 2011
Conducting a Successful Capital Campaign by Kent E. Dove

Conducting a Successful Capital Campaign

Paperback, May 2010