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Description - Selling Social Change (without Selling Out) by Andy Robinson

In "Selling Social Change (Without Selling Out)", expert fundraising trainer and consultant Andy Robinson shows nonprofit professionals how to initiate and sustain successful earned income ventures that provide financial security and advance an organization's mission. Step by step, this invaluable resource shows how to organize a team, select a venture, draft a business plan, find start-up funding, and successfully market goods and services. Robinson includes critical information on the tax implications of earned income and the pros and cons of corporate partnerships. The book also addresses when to consider outsourcing, collaborating with competitors, and raising additional funds to expand the business.

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Book Details

ISBN: 9780787962166
ISBN-10: 0787962163
Format: Paperback
(281mm x 216mm x 19mm)
Pages: 256
Imprint: Jossey-Bass Inc.,U.S.
Publisher: John Wiley & Sons Inc
Publish Date: 26-Apr-2002
Country of Publication: United States

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Author Biography - Andy Robinson

Andy Robinson has been raising money for social change since 1980. As a trainer and consultant, Robinson has assisted nonprofits in forty states and in Canada, leading workshops on fundraising, grantwriting, board development, strategic planning, marketing, and earned income strategies. He is a former columnist for the NonProfit Times, a regular contributor to the Grassroots Fundraising Journal, and the author of Grassroots Grants: An Activist's Guide to Proposal Writing (Jossey--Bass).

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