Call Boomerang Books 1300 36 33 32

Get Latest Book News + FREE Shipping. Subscribe to the Boomerang Books Bulletin eNewsletter right now!

Description - Tourism in China by Kaye Sung Chon

Examine China's impact on the world tourism market! Tourism in China is a comprehensive study of tourism and the travel industry in China--past, present, and future. Since joining many of its Asia-Pacific neighbors in identifying tourism as a vehicle for socioeconomic growth and poverty alleviation, China has become the leader in the Asian travel industry, surpassing all forecasts with high and constant growth in international and domestic tourism activity. In fact, the World Trade Organization predicts that by 2020, China will become the world's leading tourism destination, receiving 145 million visitors. This timely book examines the diverse opportunities and challenges the country's tourism industry faces in meeting those projections. A unique, interdisciplinary guide that appeals to practitioners and academics, Tourism in China has been called "probably the most in-depth analysis of China's tourism industry" by the World Trade Organization's Dr. Harsh Varma. The book presents a collection of articles--scholarly in nature, comprehensive in scope--that serves as a significant (and much-needed) reference on Chinese tourism, though not including minority or border tourism, or the Hong Kong or Taiwan markets. The industry's historical development, its impact on the Chinese economy and ecology, and its current and future markets are examined extensively. Tourism in China also examines: * the impressions of Western travelers in China during the 19th century * the tourism boom and its development since 1978 * the development of ecotourism in China's nature reserves * the effect of the tourism boom on the hotel industry * the development of theme parks in China.With two-thirds of China's provincial governments committed to making tourism one of their pillar industries, it is essential that tourism professionals, academics, and students around the world have a thorough understanding of this leader in current and future world travel. Tourism in China provides a detailed look at how the country's tourism industry was built and how it will continue to expand. Helpful tables and figures, as well as a glossary of relevant terms, make the information easy to access and understand.

Buy Tourism in China by Kaye Sung Chon from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780789012821
ISBN-10: 0789012820
Format: Paperback
(216mm x 156mm x 38mm)
Pages: 346
Imprint: Haworth Press Inc
Publisher: Taylor & Francis Inc
Publish Date: 2-Dec-2002
Country of Publication: United States

Other Editions - Tourism in China by Kaye Sung Chon

Book Reviews - Tourism in China by Kaye Sung Chon

» Have you read this book? We'd like to know what you think about it - write a review about Tourism in China book by Kaye Sung Chon and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review

Books By Kaye Sung Chon

Gay Tourism by Kaye Sung Chon
Hardback, August 2006
Managing Sustainable Tourism by Kaye Sung Chon
Paperback, February 2006
Growth Strategies of Hotel Chains by Kaye Sung Chon
Hardback, February 2006