Wealth and the Demand for Art in Italy represents a departure from previous studies, both in its focus on demand and in its emphasis on the history of the material culture of the West. By demonstrating that the roots of modern consumer society can be found in Renaissance Italy, Richard Goldthwaite offers a significant contribution to the growing body of literature on the history of modern consumerism-a movement which he regards as a positive force for the formation of new attitudes about things that is a defining characteristic of modern culture.
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(229mm x 152mm x 16mm)
Johns Hopkins University Press
Publisher: Johns Hopkins University Press
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Author Biography - Richard A. Goldthwaite
Richard A. Goldthwaite is professor emeritus of history at the Johns Hopkins University. He is the author of The Building of Renaissance Florence: An Economic and Social History and Wealth and the Demand for Art in Italy, 1300-1600, both also published by Johns Hopkins.