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Description - Survey Research by Telephone by James H. Frey

The telephone survey is now the dominant survey technique. When the first edition of this volume was published, many researchers were making the transition from mail to face-to-face interviewing to telephone surveys. However, much material from the first edition remains applicable today. Additional material in this second edition includes a summary of changes in telephone surveys that have occurred during the last five years. The author also analyzes the comparative advantages and disadvantages of mail, face-to-face and telephone surveys, and discusses the legal and ethical dilemmas raised by technological and methodological developments in telephone survey research.

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Book Details

ISBN: 9780803929852
ISBN-10: 0803929854
Format: Paperback
(215mm x 139mm x mm)
Pages: 296
Imprint: SAGE Publications Inc
Publisher: SAGE Publications Inc
Publish Date: 15-Sep-1989
Country of Publication: United States

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