Charlie Trotter's Chicago restaurant is one of the premiere eating experiences in America, and doubles as the model of a thriving business whose cutting-edge approach to management is setting new standards for quality, efficiency and profitability. Journalist Paul Clarke conducted in-depth interviews with Charlie and his associates to create this book. The result is a series of lessons for entrepreneurs and anyone else who is searching for the gold standard of excellence.
Buy Lessons in Excellence from Charlie Trotter book by Paul Clarke from Australia's Online Bookstore, Boomerang Books.
(233mm x 153mm x 24mm)
Ten Speed Press
Publisher: Random House USA Inc
Country of Publication:
Author Biography - Paul Clarke
Paul Clarke is VP sales and marketing at Sandelman & Associates, a San Clemente, Calif.-based independent research company that provides the restaurant industry with consumer insights. For five years, Clarke was editor of Chef, a trade magazine read by chefs nationally. For the past 15 years, he has worked as a public relations and marketing executive, working with leading restaurant and food and beverage companies. Clarke is a graduate of Loyola University Chicago, where he earned a BA in English literature and an MBA. He is a native of the Chicago area and resides in Barrington, Ill., with his wife and four children.