Description - Made to Stick by Chip Heath
The title of this book is Made to Stick and is written by author Chip Heath. The book Made to Stick is published by Random House USA Inc. The ISBN of this book is 9781400064281 and the format is Hardback. The publisher has not provided a book description for Made to Stick by Chip Heath.
(210mm x 150mm x 27mm)
Random House Inc
Publisher: Random House USA Inc
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Author Biography - Chip Heath
Chip Heath is a professor at Stanford Graduate School of Business, teaching courses on strategy and organizations. He has helped over 450 startups hone their business strategy and messages. He lives in Los Gatos, California. Dan Heath is a senior fellow at Duke University's CASE center, which supports entrepreneurs fighting for social good. He lives in Durham, North Carolina. Together, Chip and Dan have written three New York Times bestselling books: Made to Stick, Switch, and Decisive. Their books have sold over two million copies worldwide and have been translated into thirty-three languages, including Thai, Arabic, and Lithuanian. Their most recent book is The Power of Moments.