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The Rhetoric of Religious Cults takes as its departure point the notion that 'cults' have a distinctive language and way of recruiting members. First outlining a rhetorical framework, which encompasses contemporary discourse analysis, the persuasive texts of three movements - Scientology, Jehovah's Witnesses and Children of God - are analysed in detail and their discourse compared with other kinds of recruitment literature. Cults' distinctive negative profile in society is not matched by a linguistic typology. Indeed, this negative profile seems to rest on the semantics and application of the term 'cult' itself.

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Book Details

ISBN: 9781403942852
ISBN-10: 1403942854
Format: Hardback
(216mm x 140mm x 15mm)
Pages: 217
Imprint: Palgrave Macmillan
Publisher: Palgrave USA
Publish Date: 2-Aug-2005
Country of Publication: United States

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Author Biography - Annabelle Mooney

ANNABELLE MOONEY is a Research Associate at the Centre for Language and Communication Research at Cardiff University, UK.

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