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This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field. * New edition of a highly popular introduction to strategic management. * Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples. * Revised to take account of the latest development in the field. * Now features twelve new cases. * Includes new chapters on issues relating to the resource--based view of the firm, innovation, learning, and the 'new economy'. * Includes a new concluding chapter looking at present and future issues in strategic management. * Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

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Book Details

ISBN: 9781405111812
ISBN-10: 140511181X
Format: Paperback
(247mm x 173mm x 20mm)
Pages: 264
Imprint: Blackwell Publishing Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 11-Mar-2004
Country of Publication: United Kingdom

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Author Biography - Paul Dobson

Paul Dobson is Professor of Retail Strategy and Industrial Organization at Loughborough University Business School. Ken Starkey is Professor of Srategic Management and Organizational Analysis at the University of Nottingham Business School. John Richards is Special Professor in charge of the MBA programmes at the University of Nottingham Business School.