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Description - The Real Business of Photography by Richard Weisgrau

Drawing from decades of experience as a working photographer and industry leader, the author defies popular "business myths" and trend-driven behaviour by providing a fresh, common sense approach to running a photography business. Focusing on what is specifically important to a photography business, the book covers all the essentials of running a photography business - setting a strategic vision and managing finances, networking for prospects and retaining clients - with the goal to develop an individual, unique business style.

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Book Details

ISBN: 9781581153507
ISBN-10: 1581153503
Format: Paperback
(229mm x 153mm x mm)
Pages: 224
Imprint: Allworth Press,U.S.
Publisher: Allworth Press,U.S.
Publish Date: 1-May-2004
Country of Publication: United States

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Author Biography - Richard Weisgrau

Richard Weisgrau has been the Executive Director of the country's leading photography association for the past fourteen years. A photographer who operated a multi-media production company for fifteen years, he has consulted hundreds of photographers on business and legal issues of all levels.

Books By Richard Weisgrau

Selling Your Photography by Richard Weisgrau
Paperback, February 2009
Photographer's Guide to Negotiating by Richard Weisgrau
Paperback, July 2005
Licensing Photography by Richard Weisgrau
Paperback, January 1999