Drawing from decades of experience as a working photographer and industry leader, the author defies popular "business myths" and trend-driven behaviour by providing a fresh, common sense approach to running a photography business. Focusing on what is specifically important to a photography business, the book covers all the essentials of running a photography business - setting a strategic vision and managing finances, networking for prospects and retaining clients - with the goal to develop an individual, unique business style.
Buy Real Business of Photography book by Richard Weisgrau from Australia's Online Bookstore, Boomerang Books.
(230mm x 153mm x 17mm)
Publisher: Allworth Press,U.S.
Country of Publication:
Author Biography - Richard Weisgrau
Richard Weisgrau has been the Executive Director of the country's leading photography association for the past fourteen years. A photographer who operated a multi-media production company for fifteen years, he has consulted hundreds of photographers on business and legal issues of all levels.