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Description - Moon Tampa and St. Petersberg by Laura Reiley

Writer and Tampa resident Laura Reiley offers her unique perspective on Tampa and St. Petersburg, from exploring the Salvador Dali Museum to enjoying the quirky Gasparilla Pirate Fest. Reiley includes trip strategies for a variety of travellers, such as a 'Nature Lovers Tour' and 'Tampa Sports', covering the Yankees spring training. Including expert advice on the Museum of Science and Industry, Busch Gardens, and nightlife in historic Ybor City, "Moon Tampa & St. Petersburg" gives travellers the tools they need to create a more personal and memorable experience.The target demographic for "Moon Handbooks" and "Moon Metro" is the 'frequent traveller'. These travellers take 5 or more trips each year and have a household income exceeding GBP 38,000. This demographic is over 40 per cent of UK travellers, and more than other segments of the marketplace, these frequent travellers use the Internet to research and plan trips. They are more educated and have more international travel experience than any other travel demographic group. These travellers report using a number of off-line sources for travel information in addition to the Internet; the most popular off-line source is 'friends, family and co-worker'; the second most popular source is 'travel guides, books, and magazines'.

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Book Details

ISBN: 9781598801415
ISBN-10: 1598801414
Format: Paperback
(191mm x 140mm x 15mm)
Pages: 250
Imprint: Avalon Travel Publishing
Publisher: Avalon Travel Publishing
Publish Date: 5-Mar-2008
Country of Publication: United States

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Author Biography - Laura Reiley

Laura Reiley is a professional writer who has covered food, culture, travel, and parenting. She is currently the food critic for the St. Petersburg Times. She lives in Tampa.

Books By Laura Reiley

Moon Tampa & St. Petersburg by Laura Reiley
Paperback, August 2013