Here it is: no warm 'n fuzzies, no academic theories--just hard-core strategies from real world trenches...the long-overdue management book no one but Dan Kennedy would dare to write. This is your permission slip to take back control of your business, enforce standards, manage for maximum profit and actually get performance from your people! Kennedy covers: * The true nature of employer-employee relationships: friendly while you feed them (Why ownership mentality is a futile and dangerous goal) * The two most crucial (and liberating) management decisions * The worst number in business is...(fix this before it's too late!) * Leadership is vastly overrated: a new, rational model for profitable productivity * Why and how to make marketing the master--all others servants * Mice at play, and how to get compliance when the cat's away * Finding the magic "GE-Spot" for your particular business' greatest success with its customers * Fairness be damned--to the winners the spoils (it's time to start paying for performance, not for showing up) * Is a happy workplace a productive workplace? a serious look at the new, fun mandate--lies the management theorists sell * Managing the sales process--the biggest instant improvement (more $ now!
Buy No B.S. Ruthless Management of People and Profits book by Dan S. Kennedy from Australia's Online Bookstore, Boomerang Books.
(190mm x 140mm x 25mm)
Publisher: Entrepreneur Press
Country of Publication:
Author Biography - Dan S. Kennedy
Dan Kennedy is provocative, irreverent and sarcastic-but most importantly, he's effective. His unmatchable advice to entrepreneurs has earned him the moniker "Millionaire Maker." Every year, he and his network of consultants help more than a million business owners succeed!