Description - The Boardroom Entrepreneur by Chris West
Entrepreneurs are the masters of change in the modern business environment- visionary, flexible, innovative. Large, established organizations look ponderous in comparison - but they need to change too, now more than ever. Can they learn from entrepreneurs? Or is the culture clash just too great? Mike Southon and Chris West, authors of the bestselling The Beermat Entrepreneur, believe that established institutions can harness the entrepreneurial passions and skills of their people. In this book, they show how. They do not claim it's easy. Many pitfalls and dangers await the intrepid 'intrapreneur' and his or her boss - but this book will reveal how these can be overcome, and the goal of a vibrant, innovative and motivated organization achieved. Praise for The Beermat Entrepreneur-'Mike and Chris understand with unusual clarity what drives a start-up'Tim Smit, Founder, The Eden Project I recommend this book to any aspiring entrepreneur.' Charles Dunstone, Founder, Carphone Warehouse Refreshing and very readable' Richard Donkin, Financial Times The Beermat Entrepreneur trumps the competition-Not only that, this concise book is a joy to read. If I were to advise an aspiring compa
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(217mm x 136mm x 15mm)
Random House Business Books
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Book Reviews - The Boardroom Entrepreneur by Chris West
Author Biography - Chris West
Mike Southon is a serially successful entrepreneur. He co-founded a consultancy in 1984, and sold it five years later to what is now Cap Gemini Ernst & Young. He is an active independent consultant, and has been a keynote speaker at conferences all over the world for Microsoft, IBM, Novell, Dell, Hewlett-Packard and many others. Chris West is a writer and journalist. He also works in PR and Marketing, and is currently involved in his own start-up enterprise.