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Description - 50 Management Ideas You Really Need to Know by Edward Russell-Walling

The essential management guide. 50 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world.

Buy 50 Management Ideas You Really Need to Know by Edward Russell-Walling from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781847240095
ISBN-10: 1847240097
Format: Hardback
(205mm x 183mm x 23mm)
Pages: 208
Imprint: Quercus Publishing
Publisher: Quercus Publishing
Publish Date: 3-Apr-2008
Country of Publication: United Kingdom

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Author Biography - Edward Russell-Walling

Edward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, including The Times, the New Statesman and the Financial Times.

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