Call Boomerang Books 1300 36 33 32

Get Latest Book News + FREE Shipping. Subscribe to the Boomerang Books Bulletin eNewsletter right now!

Description - Customer Relationship Management by Graham Roberts-Phelps

This title is all about the latest techniques for attracting and retaining customers. It looks at techniques of "customerized selling", how to create a culture of creativity in your business; ideas for customer service skills, how to segment your customers by value, pattern and buying criteria and how to generate a customer culture through the right methods of recruitment and training.

Buy Customer Relationship Management by Graham Roberts-Phelps from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781854181145
ISBN-10: 1854181149
Format: Hardback
Pages: 230
Imprint: Thorogood
Publisher: Thorogood
Publish Date: 22-Mar-2001
Country of Publication: United Kingdom

Other Editions - Customer Relationship Management by Graham Roberts-Phelps

Book Reviews - Customer Relationship Management by Graham Roberts-Phelps

» Have you read this book? We'd like to know what you think about it - write a review about Customer Relationship Management book by Graham Roberts-Phelps and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review


Books By Graham Roberts-Phelps

Telephone Tactics by Graham Roberts-Phelps
Paperback, September 1999
$31.49
Working Smarter by Graham Roberts-Phelps
Paperback, July 1999
$35.99