The commercial use of the poster in China hardly differs at all from Western standards. Yet with growing self-confidence, designers are also gaining attention with innovative posters on cultural and nonprofit themes. The striking frequency with which they make writing and typography the main focus of posters is impressive evidence of a desire to become cutting-edge by exploring the invaluable wealth of its own culture of writing.
Buy Typo China book by Museum fur Gestaltung Zurich from Australia's Online Independent Bookstore, Boomerang Books.
(240mm x 166mm x 7mm)
Lars Muller Publishers
Publisher: Lars Muller Publishers
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