Description - Japanese Firms in Europe by Frederique Sachwald
This work examines the evolution of Japanese direct investment in Europe and explores its determinants. It then illustrates how, as multinationals, Japanese firms adapt to local conditions and try to take advantage of a global organization. In this respect, three areas are more particularly explored: human resource management, relationships with suppliers, and research and development unit locations. The impact of Japanese locations on their host countries is also studied. While Japanese industrial units may represent a challenge to European competitors they may also accelerate useful technological awareness. The macroeconomic impact, on employment in particular, is negligible but regional or sectoral impacts can be sizeable.
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(234mm x 156mm x 22mm)
Publisher: Taylor & Francis Ltd
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