Call Boomerang Books 1300 36 33 32

IMPORTANT! Boomerang Books will be offline for at least two hours on Monday 25 September in order to change web hosting providers.

Description - The Entrepreneurial Self by Ulrich Brockling

"This is a book about who we are today, and how we have become who we are. It is about the engineers of the modern soul, the entrepreneurial self. It is essential reading for all those who care about the incessant demands placed on us to become more than we are, to become entrepreneurs of our selves, to maximise and optimise our capacities in ways that align personal identity and political responsibility." - Professor Peter Miller, London School of Economics & Political Science Ulrich Brockling claims that the imperative to act like an entrepreneur has turned ubiquitous. In Western society there is a drive to orient your thinking and behaviour on the objective of market success which dictates the private and professional spheres. Life is now ruled by competition for power, money, fitness, and youth. The self is driven to constantly improve, change and adapt to a society only capable of producing winners and losers. The Entrepreneurial Self explores the series of juxtapositions within the self, created by this call for entrepreneurship. Whereas it can expose unknown potential, it also leads to over-challenging. It may strengthen self-confidence but it also exacerbates the feeling of powerlessness. It may set free creativity but it also generates unbounded anger. Competition is driven by the promise that only the capable will reap success, but no amount of effort can remove the risk of failure. The individual has no choice but to balance out the contradiction between the hope of rising and the fear of decline. Ulrich Brockling is Professor of Cultural Sociology at the Albert-Ludwigs-University Freiburg, Germany.

Buy The Entrepreneurial Self by Ulrich Brockling from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781473902343
ISBN-10: 1473902347
Format: Paperback
(234mm x 156mm x mm)
Pages: 256
Imprint: SAGE Publications Ltd
Publisher: SAGE Publications Ltd
Publish Date: 1-Dec-2015
Country of Publication: United Kingdom

Other Editions - The Entrepreneurial Self by Ulrich Brockling

Book Reviews - The Entrepreneurial Self by Ulrich Brockling

» Have you read this book? We'd like to know what you think about it - write a review about Entrepreneurial Self book by Ulrich Brockling and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review


Author Biography - Ulrich Brockling

Ulrich Brockling is Professor of Cultural Sociology at the Albert-Ludwigs-University Freiburg, Germany.

Books By Ulrich Brockling

Governmentality by Ulrich Brockling
Paperback, September 2012
$53.09