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Description - Entrepreneurship and New Value Creation by Alain Fayolle

Why do some individuals decide they want to create businesses and then actually do so? Why do others decide against this course of action, even though they appear to have what it takes to succeed? These two questions were among the first that researchers in the field of entrepreneurship tried to answer. Recently, it seems that the problem is much more difficult to solve than it first appeared thirty years ago. The venture creation phenomenon is a complex one, covering a wide variety of situations. The purpose of this book is to improve our understanding of this complexity by offering both a theory of the entrepreneurial process and practical advice on how to start a new business and manage it effectively. Entrepreneurship and New Value Creation is a fascinating, research-driven book that will appeal to graduate students, researchers and reflective practitioners concerned with the dynamics of the entrepreneurial process.

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Book Details

ISBN: 9780521855181
ISBN-10: 0521855187
Format: Hardback
(228mm x 152mm x 19mm)
Pages: 262
Imprint: Cambridge University Press
Publisher: Cambridge University Press
Publish Date: 22-Nov-2007
Country of Publication: United Kingdom

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Author Biography - Alain Fayolle

Alain Fayolle is Professor and Director of the Entrepreneurship Research Centre at EM Lyon, France.

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