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Description - Famous Brand Names and Their Origins by Kathy Martin

Many brands, including Boots, Hoover and Kelloggs, were named after their founders whilst others have less obvious origins; for instance, did you know that Velcro comes from velours and crochet, the French words for 'velvet' and 'hook'? This entertaining book by Kathy Martin explores the stories behind the brands, their names and their founders. Bursting with fascinating facts and period advertising, this must-read book will appeal to everyone interested in advertising, social history, food and famous names.

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Book Details

ISBN: 9781781590157
ISBN-10: 178159015X
Format: Paperback / softback
(246mm x 172mm x 0mm)
Pages: 192
Imprint: Pen & Sword History
Publisher: Pen & Sword Books Ltd
Publish Date: 1-Feb-2017
Country of Publication: United Kingdom

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Author Biography - Kathy Martin

A keen history buff, Kathy Martin is a writer and editor with more than twenty years of experience in the publishing industry. She is the author of several non-fiction titles, including Who's Who in Women's Historical Fiction which was published by Pen & Sword in 2012, and writes historical fiction as K. E. Martin.

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