Description - Finding The Next Starbucks by Michael Moe
Michael Moe was one of the first research analysts to identify Starbucks as a huge opportunity in 1992. For more than 15 years he has made great calls on many other stocks, earning a reputation as one of today's most insightful market experts. Here he shows how winners like Dell and eBay have been spotted in their start-up phase and provides four key tips, the four |Ps|, on how to identify future giants: great people, leading product, huge potential and predictability.
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(215mm x 139mm x mm)
Publisher: Penguin Putnam Inc
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Author Biography - Michael Moe
Michael Moe, chairman and CEO of ThinkEquity Partners LLC, was formerly director of global growth stock research at Merrill Lynch. He has been named to Institutional Investor s All American research team and has been awarded Best on the Street by The Wall Street Journal. Quoted regularly by national publications, he is a frequent guest on CNBC and CNN."