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Description - Finding The Next Starbucks by Michael Moe

Michael Moe was one of the first research analysts to identify Starbucks as a huge opportunity in 1992. For more than 15 years he has made great calls on many other stocks, earning a reputation as one of today's most insightful market experts. Here he shows how winners like Dell and eBay have been spotted in their start-up phase and provides four key tips, the four |Ps|, on how to identify future giants: great people, leading product, huge potential and predictability.

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Book Details

ISBN: 9781591841890
ISBN-10: 1591841895
Format: Paperback / softback
(215mm x 139mm x mm)
Pages: 384
Imprint: Portfolio
Publisher: Penguin Putnam Inc
Publish Date: 21-Feb-2008
Country of Publication: United States

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Author Biography - Michael Moe

Michael Moe, chairman and CEO of ThinkEquity Partners LLC, was formerly director of global growth stock research at Merrill Lynch. He has been named to Institutional Investor's All American research team and has been awarded "Best on the Street" by The Wall Street Journal. Quoted regularly by national publications, he is a frequent guest on CNBC and CNN.

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