We are open but due to high demand and courier delays, delivery times are expected to be longer.
0

Call Boomerang Books 1300 36 33 32

Description - Framers: Human Advantage in an Age of Technology and Turmoil by Kenneth Cukier

The breakout bestselling authors of Big Data now turn to what data can't accomplish- the power of human ingenuity and ability to frame new questions to get better results than anyone could have previously imagined.

'Wonderfully stimulating... will teach you to see around corners' -- Tim Harford
Don't just think deep, think wide.

From pandemics to populism, AI to ISIS, wealth inequity to climate change, humanity faces unprecedented challenges that threaten our very existence. But how we see them affects how we respond and lets us uncover hidden options that expand our thinking.

In this bold, optimistic book, the authors of the bestselling Big Data show how humans have a unique cognitive ability to frame - to create mental models that allow us to spot patterns, make predictions and grasp new situations. While computers may now excel at reasoning and judgement, framing is unique to humans. This book is the first guide to mastering an essential skill for the 21st century.

Blending fascinating stories with cutting-edge research, you'll discover why it's useless to try to think outside the box, how Spotify beat Apple by framing music as experience, how the #metoo movement reframed the perception of sexual assault from silence to solidarity, and how framing Covid-19 as seasonal flu led to disaster whereas framing it as SARS delivered New Zealand from the pandemic.

Framers will show you how to make better decisions in the age of algorithms, and will revolutionise not only how we think about our future, but how we think about everything.

Buy Framers: Human Advantage in an Age of Technology and Turmoil by Kenneth Cukier from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780753554999
Format: Paperback / softback
(234mm x 153mm x 20mm)
Pages: 272
Imprint: W H Allen
Publisher: Ebury Publishing
Publish Date: 13-May-2021
Country of Publication: United Kingdom

Other Editions - Framers: Human Advantage in an Age of Technology and Turmoil by Kenneth Cukier

Book Reviews - Framers: Human Advantage in an Age of Technology and Turmoil by Kenneth Cukier

» Have you read this book? We'd like to know what you think about it - write a review about Framers: Human Advantage in an Age of Technology and Turmoil book by Kenneth Cukier and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)


A Preview for this title is currently not available.