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Description - International Business by Andrew Harrison

This text explains all the main activities involved in international business, and demonstrates how firms adapt to their changing environment. In addition to an important section on international business activities and operations, the authors also analyse the political, economic, and legal aspects of the international business environment. Particular emphasis is placed on responses to developments in the world economy and on the increasing globalization of business activity. genuinely global coverage, covering all the major trading areas, the emerging economies, and developing nations. * extensive material on European issues , both within the EU and in Eastern Europe * teaching aids include case studies, study topics, group activities, and an ongoing research project. These features result in a thorough and practical guide to the subject, providing material for seminars, tutorials and workshops besides independent study.

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Book Details

ISBN: 9780198782131
ISBN-10: 0198782136
Format: Paperback
(242mm x 187mm x 28mm)
Pages: 520
Imprint: Oxford University Press
Publisher: Oxford University Press
Publish Date: 16-Mar-2000
Country of Publication: United Kingdom

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Author Biography - Andrew Harrison

Andrew Harrison is a Senior Lecturer in Economics, University of Teesside and a Visiting Lecturer in Economics, Technical University, Slovakia. Ertugrul Dalkiran is a Senior Lecturer in Economics, University of Teesside Ena Elsey is a Senior Lecturer in Economics, University of Teesside.

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