JAMES RONALD STANFIELD is Emeritus Professor of Economics at Colorado State University, USA. JACQUELINE STANFIELD is Emerita Professor and Chair of Sociology, University of Northern Colorado, USA. They have done collaborative research on Galbraith, consumer behaviour, gender and family issues, and ecological and social sustainability. The Galbraithian influence is apparent in their work on consumer craft knowledge, the Nurturance Gap, and the Great Capitalist Restoration. From Galbraith's work, as well that of Karl Marx, Thorstein Veblen, Max Weber, Joseph Schumpeter, Karl Polanyi, Adolph Lowe, and Robert Heilbroner, it is evident that lives and livelihood, or the place of economy in society, has been and remains the central problematic of the capitalist social structure of accumulation, growth, and change.