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Description - Marketing Today's Fashion by Carol Stewart Mueller

This text includes the newest developments in children's markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications.

Buy Marketing Today's Fashion by Carol Stewart Mueller from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780130430014
ISBN-10: 0130430013
Format: Paperback
(254mm x 178mm x 22mm)
Pages: 426
Imprint: Prentice Hall
Publisher: Pearson Education (US)
Publish Date: 1-Jul-1994
Country of Publication: United States

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