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Description - MarketPsych by Richard L. Peterson

An investor's guide to understanding the most elusive (yet most
important) aspect of successful investing - yourself.
Why is it that the investing performance of so many smart people
reliably and predictably falls short? The answer is not that
they know too little about the markets. In fact, they know too
little about themselves.
Combining the latest findings from the academic fields of
behavioral finance and experimental psychology with the
down-and-dirty real-world wisdom of successful investors, Drs.
Richard Peterson and Frank Murtha guide both new and experienced
investors through the psychological learning process necessary to
achieve their financial goals.
In an easy and entertaining style that masks the book?s
scientific rigor, the authors make complex scientific insights
readily understandable and actionable, shattering a number of
investing myths along the way. You will gain understanding of your
true investing motivations, learn to avoid the unseen forces that
subvert your performance, and build your investor identity - the
foundation for long-lasting investing success.
Replete with humorous games, insightful self-assessments,
entertaining exercises, and concrete planning tools, this book goes
beyond mere education. MarketPsych: How to Manage Fear and Build
Your Investor Identity functions as a psychological outfitter
for your unique investing journey, providing the tools, training
and equipment to help you navigate the right paths, stay on them,
and see your journey through to success.

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Book Details

ISBN: 9780470543580
ISBN-10: 0470543582
Format: Hardback
(234mm x 166mm x 20mm)
Pages: 240
Imprint: John Wiley & Sons Inc
Publisher: John Wiley & Sons Inc
Publish Date: 21-Sep-2010
Country of Publication: United States

Book Reviews - MarketPsych by Richard L. Peterson

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Author Biography - Richard L. Peterson

RICHARD L. PETERSON works at the intersection of the mind and markets. He is co-founder of MarketPsych LLC, where he trains financial advisers, portfolio managers, traders, and executives in emotion management and intuitive decision skills. Peterson is also Managing Director at MarketPsy Capital LLC, a psychology-based asset-management firm. Additionally, he operates MarketPsychAdvisor.com which offers investors real-time market psychological intelligence on individual stocks, ETFs, and markets. Peterson is the author of the Wiley title Inside the Investor's Brain, which was praised as "exceptionally well-written" and "outstanding" by Barron's. His financial psychology research has been published in leading academic journals and textbooks, and he is an Associate Editor of the Journal of Behavioral Finance. Peterson has degrees in electrical engineering, arts, and medicine from the University of Texas. He is a Board-certified psychiatrist and performed post-doctoral studies in neuroeconomics at Stanford University. Peterson lives in Los Angeles with his wife and two daughters. FRANK F. MURTHA received his PhD in counseling psychology from the University at Buffalo in 2001. He went on to join the consulting firm, RHR International LLP where he developed senior executives in leadership and pioneered a specialty in the new field of behavioral finance. In 2003 Murtha cofounded MarketPsych LLC, where he has led hundreds of workshops and trainings on applied investing psychology. Murtha's clients have included investment banks, financial services companies, and day trading firms, where he has coached financial advisors, analysts, and portfolio managers in reaching peak performance. Murtha has taught at numerous universities and is adjunct faculty at New York University. He is a recognized gambling and behavioral finance content expert and frequent contributor on the subject of investing psychology for print and electronic news media. Murtha lives in New York City with his wife and son.

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