Call Boomerang Books 1300 36 33 32

Get Latest Book News + FREE Shipping. Subscribe to the Boomerang Books Bulletin eNewsletter right now!

Description - Merchandise Buying and Management by John Donnellan

The fourth edition of Merchandise Buying and Management has been updated to cover the most current information on merchandising and retailing. Written for college-level courses dealing with retail buying and the management for retail inventories, the text covers topics relevant to future buyers and store management personnel. The material is presented within the context of a contemporary retail environment-with examples from both fashion and non-fashion retailers-in which buyers often act as fiscal managers as well as product developers, and store managers play important roles in sales productivity and assortment planning. Retail technology is a theme that runs throughout the book, tied to topics such as space management, electronic data exchange, point-of-sale systems, and floor ready merchandise.

Buy Merchandise Buying and Management by John Donnellan from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781609014902
ISBN-10: 1609014901
Format: Paperback
(235mm x 187mm x mm)
Pages: 464
Imprint: Fairchild Books
Publisher: Bloomsbury Publishing PLC
Publish Date: 12-Sep-2013
Country of Publication: United Kingdom

Book Reviews - Merchandise Buying and Management by John Donnellan

» Have you read this book? We'd like to know what you think about it - write a review about Merchandise Buying and Management book by John Donnellan and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review


Author Biography - John Donnellan

John Donnellan was Dean of Business and Computer Information Systems at Holyoke Community College, USA. For 20 years, he held management, merchandising, and sales promotions positions in various department and specialty stores. Donnellan frequently addresses trade and professional associations on current retailing topics.