Description - The Music Business and Recording Industry by Geoffrey P. Hull
The Music Business and Recording Industry is a comprehensive textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the "digital" age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined, along with the global and regional differences in the music business. This new edition includes a number of pedagogical features: key concepts outlined at the beginning of each chapter D.I.Y. activities promoting a more interactive, hands-on experience internet activities that use web resources to enhance the understanding of how things run in the music business case studies with specific instances of how real people have succeeded in the music business. questions to consider at the end of each chapter a running glossary throughout each chapter, as well as a full glossary at the end of the book a Companion Website including instructor and student resources.
As new methods of distribution change, new revenue sources are created, and the industry evolves, this book sets the economic and historical framework for understanding where the business has been and where it is going. In doing so, it not only describes the state of the music industry, but explains why things are the way they are.
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(254mm x 178mm x mm)
Publisher: Taylor & Francis Ltd
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Author Biography - Geoffrey P. Hull
Middle Tennessee State University, USA Northeastern University, USA