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Description - Personal Style Blogs by Rosie Findlay

From Style Rookie to Style Bubble, personal style blogs exploded onto the scene in the mid-2000s giving voice to young and stylish writers who had their own unique take on the seasonal fashion cycle and how to curate an individual style within the shifting swirl of trends. Personal Style Blogs examines the history and rise of style blogging and looks closely at the relationship between bloggers and their (frequently anonymous) readers as well as the response of the fashion industry to style bloggers' amateur and often unauthorized fashion reportage.

The book charts the development of the style blogosphere and its transformation from an alternative, experimental space to one dominated by the fashion industry. Complete with examples of several famous fashion bloggers, such as Susie Lau, Rumi Neely, and Tavi Gevinson, the author explores notions of individuality, aesthetics, and performance on both sides of the digital platform. Findlay asks: what can style blogging teach us about women's writing and the performance of a private self online? And what drives style bloggers to carve a space for themselves online?

Buy Personal Style Blogs by Rosie Findlay from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781783208340
ISBN-10: 1783208341
Format: Paperback / softback
(229mm x 178mm x mm)
Pages: 185
Imprint: Intellect Books
Publisher: Intellect Books
Publish Date: 15-Dec-2017
Country of Publication: United Kingdom

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Author Biography - Rosie Findlay

Rosie Findlay is a lecturer in cultural and historical studies at London College of Fashion, University of the Arts London.

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