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Description - Principles of Retailing by Rosemary Varley

Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.

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Book Details

ISBN: 9780230216983
ISBN-10: 0230216986
Format: Paperback / softback
(246mm x 189mm x mm)
Pages: 356
Imprint: Red Globe Press
Publisher: Bloomsbury Publishing PLC
Publish Date: 22-May-2014
Country of Publication: United Kingdom

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Author Biography - Rosemary Varley

Rosemary Varley is subject director in Marketing and Retail at University of the Arts London. Dr Mohammed Rafiq is Reader in Retailing and Marketing in the School of Business and Economics at Loughborough University.

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