Description - Public Relations Cases by Danny Moss
This second edition of Public Relations Cases offers a unique collection of contemporary international public relations case studies that gives the reader in-depth insight into effective public relations practice in a range of organizational contexts.
Buy Public Relations Cases by Danny Moss from Australia's Online Independent Bookstore, Boomerang Books.
(234mm x 156mm x mm)
Publisher: Taylor & Francis Ltd
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Author Biography - Danny Moss
Danny Moss is Professor of Corporate and Public Affairs at the University of Chester, UK. Melanie Powell is a Senior Lecturer of Public Relations at Manchester Metropolitan University, UK, and programme leader for the university's CIPR Diploma. Barbara DeSanto is Professor and Director of the Communication Program at Maryville University, St. Louis, USA.