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Description - Recommendation Engines by Michael Schrage

Increasingly, our technologies are giving us better, faster, smarter, and more personal advice than our own families and best friends. Amazon already knows what kind of books and household goods you like and is more than eager to recommend more; YouTube and TikTok always have another video lined up to show you; Netflix has crunched the numbers of your viewing habits to suggest whole genres that you would enjoy. In this volume in the MIT Press's Essential Knowledge series, innovation expert Michael Schrage explains the origins, technologies, business applications, and increasing societal impact of recommendation engines, the systems that allow companies worldwide to know what products, services, and experiences "you might also like."

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Book Details

ISBN: 9780262539074
Format: Paperback / softback
(178mm x 127mm x mm)
Pages: 296
Imprint: MIT Press
Publisher: MIT Press Ltd
Publish Date: 22-Sep-2020
Country of Publication: United States

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