Description - The Small Screen by Brian L. Ott
Television is one of the most important socializing forces in
contemporary culture. This book is a cultural history of prime-time
television in America during the 1990s.
Examines changes that took place in programming, such as the
rapid adoption of cable, the proliferation of content providers,
the development of niche marketing, the introduction of
high-definition television, the blurring of traditional genres, and
the creation of new formats like reality-based programming
Argues that television programmes of the 1990s afforded viewers
a symbolic resource for negotiating the psychological challenges
associated with the shift from the Industrial Age to the
Explores the ways in which television provided viewers with
tools for coming to terms with their fears about living in the
fast-paced , increasingly diverse, information-laden society of the
Buy The Small Screen by Brian L. Ott from Australia's Online Independent Bookstore, Boomerang Books.
(234mm x 156mm x 18mm)
Wiley-Blackwell (an imprint of John Wiley & Sons Ltd)
Publisher: John Wiley and Sons Ltd
Country of Publication:
Other Editions - The Small Screen by Brian L. Ott
Book Reviews - The Small Screen by Brian L. Ott
» Have you read this book? We'd like to know what you think about it - write a review about Small Screen book by Brian L. Ott and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)
Author Biography - Brian L. Ott
Brian L. Ott is an Associate Professor of Media Studies at Colorado State University. He is an award winning scholar and teacher, who has published widely in the area of media studies.
A Preview for this title is currently not available.