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Description - The Speaker's Edge by Ken Lizotte

Speakers for business and nonprofit events are sought out every day by meeting planners and program directors. Those who get the call are typically those who fill a specific need and can boast appropriate credentials and experience. The Speaker's Edge shows you how to land these speaking engagements, especially ones that pay. This comprehensive book covers all the conventional means for locating and winning speaking engagements as well as clever, innovative tactics practiced by the most successful veteran speakers. You'll learn how to: Position yourself as the go-to thought leader in your field of expertise; Use effective tools to highlight your speaker value, including videos, speaker sheets, and speaker bureaus; Consider a variety of speaking opportunities, such as serving on panels, hosting events, and participating in webinars; Locate attractive speaking venues, and successfully use the proposal systems such venues require; Consider what volunteering for pro bono gigs offer as venues for practice and visibility; Negotiate great deals, including setting fees, requesting expenses, and offering options to meeting planners; Maximize your speaking experience, including selling products, arranging follow-up gigs, and soliciting referrals. By employing the recommendations in this book, you will elevate your speaking career and and business to new heights.

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Book Details

ISBN: 9781938548369
ISBN-10: 1938548361
Format: Paperback
(229mm x 153mm x mm)
Pages: 216
Imprint: Maven House Press
Publisher: Maven House Press
Publish Date: 12-Jul-2016
Country of Publication: United States

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Author Biography - Ken Lizotte

Ken Lizotte, CMC, is the Chief Imaginative Officer of Emerson Consulting Group Inc., a firm that transforms businesses and individual experts into "thoughtleaders." A Certified Management Consultant, Ken speaks regularly to the CEO Club of Boston, Harvard University Extension School, the Concord Authors Festival, the Institute of Management Consultants, and the National Speakers Association, as well as many others. Topics include book publishing, article writing, public speaking strategies, building creative skills, the art of thought leadership, discovering your "dream career," and work-life balance. Author of six other books such as The Expert's Edge (McGraw-Hill), he's been interviewed by The Wall Street Journal, Newsweek, Fortune Magazine, CBS-TV News, National Public Radio, and Investor's Business Daily, to name just a few. He is also pro bono president of Thoreau Farm, the birthplace of Henry David Thoreau, located in Concord, Massachusetts, where Ken resides with his family.