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Description - Storytelling with Data by Cole Nussbaumer Knaflic

Don't simply show your data-tell a story with it!
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples-ready for immediate application to your next graph or presentation.
Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:

Understand the importance of context and audience

Determine the appropriate type of graph for your situation

Recognize and eliminate the clutter clouding your information

Direct your audience's attention to the most important parts of your data

Think like a designer and utilize concepts of design in data visualization

Leverage the power of storytelling to help your message resonate with your audience

Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data-Storytelling with Data will give you the skills and power to tell it!

Buy Storytelling with Data by Cole Nussbaumer Knaflic from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781119002253
ISBN-10: 1119002257
Format: Paperback / softback
(229mm x 189mm x 16mm)
Pages: 288
Imprint: John Wiley & Sons Inc
Publisher: John Wiley & Sons Inc
Publish Date: 23-Oct-2015
Country of Publication: United States

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Author Biography - Cole Nussbaumer Knaflic

COLE NUSSBAUMER KNAFLIC has been analyzing data and using it to tell stories for over a decade, through analytical roles in banking, private equity, and at Google. She delivers presentations and workshops for organizations seeking to improve data presentation and pens the popular blog www.storytellingwithdata.com.

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Books By Cole Nussbaumer Knaflic

Storytelling with Data: Let's Practice! by Cole Nussbaumer Knaflic
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