Description - SugarCRM For Dummies by Karen S. Fredricks
SugarCRM is an innovative customer relationship management software
solution that enhances your company?s marketing
effectiveness, drives sales performance, improves customer
satisfaction, and provides executive insight into business
performance. SugarCRM For Dummies will show you to take
advantage of this free, open source CRM application to boost your
sales and please your customers.
This guide helps you choose the flavor of Sugar you need,
acquire and deploy it, set up accounts and contacts, and organize
your day. You?ll first learn how to install SugarCRM,
customize user preferences, create databases, and import contacts
from other software. Next, you?ll discover how to extend
SugarCRM?s capabilities to meet needs unique to your
business. You?ll also find out how to:
Schedule appointments, link them to records and notes, and
organize your sales opportunities
Build campaigns, track their success, and grow your contact
list with Web-to-lead forms
Manage customer issues and forums to exterminate software
Send e-newsletters and automate customer e-mail communication
Take advantage of a complete recipe book for SugarCRM
Improve sales performance with SugarCRM
Provide great service to your customers
Develop searchable libraries and FAQs
Create and share documents
SugarCRM For Dummies will get you quickly up to speed on
this customer relationship management software so you can enhance
Note: CD-ROM/DVD and other supplementary materials are
not included as part of eBook file.
Buy SugarCRM For Dummies by Karen S. Fredricks from Australia's Online Independent Bookstore, Boomerang Books.
Format: Paperback / softback
(227mm x 193mm x 19mm)
John Wiley & Sons Inc
Publisher: John Wiley & Sons Inc
Country of Publication:
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Author Biography - Karen S. Fredricks
Karen S. Fredricks has implemented contact management solutions for businesses ranging from Fortune 500 companies to small and mid-sized businesses. She has written books on Outlook 2007, Outlook 2007 Business Contact Manager, and Microsoft Office Live as well as ACT! contact management software.
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