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Description - The Routledge Handbook of Positive Communication: Contributions of an Emerging Community of Research on Communication for Happiness and Social Change by Jose Antonio Muniz Velazquez

The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.

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Book Details

ISBN: 9780367659684
Format: Paperback / softback
(246mm x 174mm x mm)
Pages: 436
Imprint: Routledge
Publisher: Taylor & Francis Ltd
Publish Date: 30-Sep-2020
Country of Publication: United Kingdom

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