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Description - Velocity by Ajaz Ahmed

Whatever you do and wherever you are, Velocity is coming to get you. Don't hesitate and get taken by surprise. Evolve now, rise to the challenge and create a better, smarter and more inspiring future.
Digital technology is changing the way we do business in every way imaginable and if there is anything worth knowing about how to use it to innovate and grow, Stefan Olander and Ajaz Ahmed know it. Stefan Olander is the vice-president of Digital Sport at Nike and Ajaz Ahmed is the founder of legendary independent innovation agency AKQA. Between them they have invented some of the most influential and iconic work for many of the world's leading brands. Written as a conversation between Olander and Ahmed, Velocity is a highly perceptive manifesto for a world gone digital.
Charged with cutting-edge content and ideas, Velocity presents the seven new laws all businesses need to face to thrive, including 'Convenient is the Enemy of Right', 'It's Easier Done Than Said' and 'Have a Purpose Larger Than Yourself'. Highly thought-provoking and utterly engaging, Velocity will turn your perceptions about digital on their head, and arm you with the knowledge to define your future and leave your competitors behind.

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Book Details

ISBN: 9780091947569
ISBN-10: 0091947561
Format: Paperback / softback
(216mm x 153mm x 20mm)
Pages: 272
Imprint: Vermilion
Publisher: Ebury Publishing
Publish Date: 3-May-2012
Country of Publication: United Kingdom

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Author Biography - Ajaz Ahmed

Ajaz Ahmed (Author) Ajaz Ahmed is CEO of AKQA, which uses the imaginative application of art and science to create beautiful ideas, products and services. AKQA has a legendary reputation for innovation and won the Queen s Award for Enterprise Innovation in 2014. Clients include Nike, Red Bull and Audi. jaz is the co-author of the bestselling business book Velocity (Vermilion 2012). For more information see http-//www.akqa.com/ajaz Stefan Olander (Author) Stefan Olander is the vice-president of digital sport at Nike and one of the world's leading digital innovators. Stefan has led many of Nike's most cutting-edge initiatives, including the revolutionary Nike+ experience developed in partnership with Apple. Nike employs over 30,000 people across the globe is one of the world's most valuable brands.

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