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Description - Why You Eat What You Eat by Rachel Herz

An exploration into the psychology of eating in today's unprecedented North American pantry of abundance, access, and excess.
Why You Eat What You Eat examines the sensory, psychological, neuroscientific, and physiological factors that influence our eating habits. Rachel Herz uncovers the fascinating and surprising facts that affect food consumption: bringing reusable bags to the grocery store encourages us to buy more treats; our beliefs about food affect the number of calories we burn; TV alters how much we eat; and what we see and hear changes how food tastes. Herz reveals useful techniques for managing cravings, such as resisting repeated trips to the buffet table, and how aromas can be used to curb overeating. Why You Eat What You Eat mixes the social with the scientific to uncover how psychology, neurology, and physiology shape our relationship with food and how food alters the relationships we have with ourselves and with one another.
10 illustrations

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Book Details

ISBN: 9780393243314
ISBN-10: 0393243311
Format: Hardback
(211mm x 152mm x 30mm)
Pages: 368
Imprint: WW Norton & Co
Publisher: WW Norton & Co
Publish Date: 15-Feb-2018
Country of Publication: United States

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Author Biography - Rachel Herz

Rachel Herz PhD is a psychologist specializing in smell and emotion. She teaches at Brown University and Boston College, is a professional consultant, and serves as an expert witness in court cases. The author of The Scent of Desire and That's Disgusting, she lives in Rhode Island.

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